Get pre-qualified leads with higher response and conversation rates for better acquisitions
Engage customers early in the process and display the right offer to them at the right time and place. Using our alternate data, Smart Leads provide qualified leads who meet your credit and risk policy criteria leading to higher conversions. You can quickly acquire these leads by complying with KYC norms — without wondering about the riskiness of these acquisitions. The usual way of acquiring leads via DSAs etc., would mean additional overhead in identifying the creditworthiness of the lead, which in this case, is handled by Transunion. We’ll also help clients manage the acquisition process by sending out customized marketing communications to these qualified leads after checking their DND status.
Smart Leads offers clients pre-qualified leads which serves as a base likely to have a higher response and conversation rate — producing a more efficient acquisition process for you and the end consumer. Plus, TransUnion helps enable the acquisition of these consumers using targeted SMS and emails, along with real-time approval via our existing AQM solutions.
Smart Leads for multichannel lead distribution
TUSSPL can share leads by following means:
Smart Leads for offer generation and onboarding
Qualified leads can be presented offers through various channels using offers hub platform. These leads can be onboarded through our AQM solution.
Multichannel lead distribution
Prospect scrub and credit policy execution
Client’s lead filtering criteria
Lead conversion monitoring